Jupix has been part of the UK property industry for more than a decade. For many agencies, it’s the heartbeat of their business.
A couple of years ago, we debated the future of Jupix. That caused concern. We listened. We saw how much Jupix matters. We changed course.
Here, we sit down with Ric, our CEO, to answer the questions we’ve been hearing most often — and to share what’s next for Jupix.
Q&A with Ric
Q: Why did we decide to keep and reinvest in Jupix?
Jupix is one of our most loved products. It consistently delivers for our customers, especially in lettings, and it’s central to how so many agencies work. We underestimated its value, not just in terms of features, but the trust it’s earned. You made that clear.
So, Jupix is staying. We’re investing in it. We’re focusing on stability, performance and the features you told us matter most.
Q: Will we still be asked to move to Alto?
Alto is still our core growth product, and for many agencies, it’s a brilliant fit — especially if you want to scale or standardise operations. But the real priority is customer choice.
We’re not asking every Jupix customer to migrate. We’re making sure both products deliver real value. In future, migration will only be recommended when it’s the right fit for your business. And that will remain your choice.
Q: What are the first priorities for Jupix development?
The core of our strategy is simple: do what’s best for our customers and act on what they’ve told us they need. That’s why we’re starting with partner integrations. Modern agents want a connected ecosystem that lets their most critical tools work seamlessly together, and integrations deliver exactly that. We’re actively speaking with partners who share this same vision – aligning their development priorities with what our customers are asking for. This way, we can deliver immediate improvements faster, with functionality that can be utilised immediately and is also built for long-term value.
Q: How can customers influence what’s next?
You’ve already helped shape some big strategic decisions, and we’re just getting started. Jupix has an exciting future ahead of it, and it’s driven by your feedback. Together, we’ll tackle important compliance changes like Renters’ Rights and Making Tax Digital (MTD) — where we’ll support agents in turning these updates into new opportunities — and roll out features like real-time portal leads. We can’t wait to keep working side-by-side to bring these improvements to life.
You can share ideas through our Jupix Reinvented feedback form, join beta programmes, and take part in roadmap sessions. The more we hear from you, the better we can focus our investment in the areas that make the most difference.
Q: What’s the long-term vision for Jupix?
We’re committed to keeping Jupix strong, well-supported, and equipped with the features you depend on. We’ll continue making targeted updates based on your feedback and keep you informed every step of the way.
You can expect a stable, well-supported platform you can trust, backed by a growing choice of partner integrations and solutions that are designed to help your business thrive now, as well as in the future.
This is what being customer-led looks like – listening, adapting, and making decisions that protect your business. I’ve spoken with many of you over the past few months, and I’m so grateful to everyone who’s spoken up, shared ideas, and challenged us. You’ve helped shape Jupix’s future and we can’t wait to show you what’s next.
Tell us what matters most for Jupix. Share your feedback here – it only takes a few minutes and it directly shapes what we build next.
