When new Nottingham estate agency Ashford & Moult opened its doors just three weeks ago, the founders knew they needed the right tech partner from day one. After trialling a few budget rivals that felt “confusing, clunky, and missing the basics,” the choice was clear – Alto.
Building a strong start with Alto
Launching a new agency comes with enough challenges. For co-founder Tom Moult, getting the tech right early on was non-negotiable:
“Starting a new agency is tough enough. We knew from the off we needed a system we could trust,” says Tom.
“We looked at cheaper options, but quickly realised you get what you pay for. None offered the ease of use, built-in templates, and compliance reminders that Alto provides.”
An “extra team member”
For a brand-new agency, efficiency is everything. Alto’s time-saving tools — including AI-powered property descriptions and built-in client communication logs — have already helped the team secure early listings.
“For us, Alto is like having an extra team member,” says director Kev Marsh. “It’s already saving us hours every week, letting us focus on what really matters — serving our clients.”
Ready to grow
Ashford & Moult has started with sales but plans to launch lettings services later this year. According to Tom, Alto will be a key part of that growth journey:
“As an independent agency, honesty, trust, and respect are the key values at the heart of our business. Alto complements that perfectly by helping us deliver a professional, transparent service from day one.”
Thinking about launching or scaling your own agency?
Discover how Alto can help you hit the ground running, just like Ashford & Moult.